Here’s our roundup of the people, product and partner news from the global travel industry this week.
This roundup was created with the assistance of ChatGPT.
Atriis names BPC Travel as tech partner
Lithuania-based travel management company BPC Travel has picked Atriis as its technology partner.
BPC has begun migrating customers and plans to consolidate booking tools on Atriis this year, aiming to unify agent and traveler workflows with multi-source content and policy controls. BPC will keep Amadeus as its primary global distribution system while expanding Amadeus New Distribution Capability.
Amadeus, ICAU sign MOU
Amadeus and the International Civil Aviation Organization (ICAO) signed a memorandum of understanding to support ICAO’s No Country Left Behind initiative.
The initiative aims to help member states adopt digital identity, biometrics and data tools for safer, more efficient air travel. Amadeus will provide technical expertise, capacity-building support and training tied to ICAO’s TRIP framework and Doc 9303 standards. The collaboration will promote cross-border biometric interoperability. Initial deliverables are expected in the first half of 2026.
Pitchup.com’s AI tool
Pitchup.com has added an artificial intelligence (AI)-powered natural language search tool that lets users type or speak travel queries in everyday language. The feature sits alongside existing filters and is intended to make campsite discovery more flexible and accessible.
Pitchup.com founder Dan Yates said the update reflects changing search habits as travelers increasingly expect more conversational experiences, including voice search. The company said it will share early performance insights later this year as part of its monthly bookings and data releases.
Priceline’s CCO
Priceline said Traci Mercer will become chief commercial officer this month, overseeing commercial operations across its travel verticals. Mercer joined the company in 2023 and has worked on multi-brand initiatives and supply strategy. In the role, she will lead commercial strategy and partner engagement across accommodations, flights, rental cars, cruises and travel services. The move follows Priceline’s earlier announcement that previous CCO Brigit Zimmerman is taking over as CEO.
BCD Travel, Delta Air Lines
BCD Travel has signed a multi-year agreement with Delta Air Lines, extending a long-term partnership focused on corporate travel programs. Under the deal, BCD clients will have access to Delta’s full range of fares, products and services. The companies also plan deeper technology integration across BCD booking channels, including TripSource and GetGoing, aiming to streamline corporate booking and servicing.
Simply Owners integrates SuperControl
Simply Owners has integrated with U.K. property management system SuperControl, allowing hosts to sync listings, calendars and rates automatically between the platforms. The companies said the connection is aimed at helping independent holiday let owners manage availability and pricing more accurately while supporting direct booking strategies that avoid commissions and platform fees.
Agentic Hospitality’s VP of sales
Agentic Hospitality has appointed David Wiley as VP of sales to lead early customer engagement and growth as hotels adapt to AI-driven, agent-based travel discovery. Wiley will help hoteliers understand why AI infrastructure is now essential and how the platform supports hotel independence. He brings 25 years of sales and leadership experience, including over two decades in hospitality.
Wiley’s background includes leadership roles at Disney and most recently at Microsoft, where he managed strategic travel and leisure accounts and enterprise technology transformation.
